GENEROSA

Generosa is an innovative Portuguese startup founded in 2018 with a mission to revolutionize plant care in our homes. We are dedicated to providing sustainable plant care products that not only benefit the environment but also simplify the process of plant care and make it more enjoyable. Our products empower individuals to keep their plants thriving while also contributing to a better world by reducing carbon emissions and promoting a sustainable lifestyle, aligning with Sustainable Development Goals 11 and 13.

Our product line is based on a circular economy model, utilizing natural by-product ingredients and upcycled materials. As an independent brand, we are proud to be made in Europe and driven by our community. We cater to wholesalers such as concept stores and plant boutiques in both Europe and the Americas, offering a wide range of plant care solutions. This includes fertilizers, fungicides, insecticides, potting soil mix, mulch, biostimulants, natural rinsing agents, and more.

Recognizing the growing interest in gardening among millennials, who account for 42% of all gardening-related purchases, Generosa is specifically targeting this consumer segment. Our sustainable products are designed to be visually appealing, modern, and user-friendly. We leverage digital marketing and social media platforms to connect with younger consumers, build relationships, and engage them in the world of plant care.

We invite you to explore our comprehensive catalogue and encourage you to contact our team for further information.