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Branding by Banding is an innovative labelling and packaging concept developed by Bandall en Speciaaldrukkerij Max. Aarts, a company operating in the packaging industry. The concept revolves around the use of banding, which involves attaching a printed paper or film banner to a product. This organic approach not only enhances the visual appeal of the product but also minimizes the use of materials. By utilizing this concept, businesses have the opportunity to create a striking and sustainable packaging design that significantly increases the likelihood of their product being chosen by consumers in supermarkets.
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